S’well Proves Sustainability Can Be Stylish–by Olivia Gossett Cooper and Katie Ellman
Sarah Kauss launched S’well in 2010 with the belief that a crave-worthy bottle that combined fashion with function would make people stop […]
Tag: marketing
Selling Green Homes in Today’s Digital Market–by Cindy Wasser
Today’s shopping experience is radically different than it was ten years ago. Empowered by limitless access to information, consumers conduct extensive research […]
IoT, VR, & Blockchain — New Leverage Points for “Greening” the Real Estate Transaction–by Cindy Wasser
The real estate market is rapidly changing. Technology and business innovations in the real estate sector offer new leverage points to influence […]
Identifying Barriers to Green Residential Real Estate–by Cindy Wasser
In some sectors, innovation happens quickly. In these industries, a handful of powerful companies not only have the funding to build new […]